China: new Newform showrooms

Newform is on the road to success! During the month of December, it inaugurated two new showrooms in the centre of major cities of China, Hangzhou and Shanghai.

For the occasion the Company has organized two cocktail parties for its many guests, architects and influential designers with live music and a whole series of attractions for a pleasant entertainment.

In the flagship store there is a careful selection of products that characterize and identify the new spaces representing the Newform image.

The Italian brand has chosen materials, furnishings and fittings taken care of the finest detail offering to visitors a full experience rooms, conveying its corporate philosophy and at the same time its quality and unique design.

Newform confirms its presence in Chinese country with a commercial strategy started in July to increase the promotion work in China.

Following an important business meeting with its investors, Newform has planned to open further 11 new showrooms during 2017 in Chinese cities with the aim to become an industry benchmark consolidating its position in this constantly developing trade.

A revolutionary new chapter is coming soon.