SALONE DEL MOBILE 2024
Newform is pleased to announce it will take part in the upcoming edition of Salone del Mobile, from April 16th to 21st, 2024.
The strong creative impulse presented in 2022, concurrently with this event, is going to be the route towards new experiences and perspectives in terms of design and innovation.
In order to create a continuum with the newly renovated corporate image, the Newform’s stand turns into an exclusive space pervaded by an ethereal atmosphere. As soon as you step into, you are invited to go through pure and elegant environments that fully express the Newform design with an inevitable reference to Nature.
The Organic House, this is how the project has been named, will be the pole of a balanced coexistence between Architecture and Nature. The main inspiration is the ongoing connection between what has been artificially designed and what simply pre-exists since our origins.
It is here that the organic architecture is going to be the fil rouge of a new experience around water – in all its forms – as well as of an evolution of the brand, which today is ready to draw one single direct line linking past, present and future through the news coming for Salone del Mobile 2024.